On May 27th, from 10.00am to 12.00pm, at Intercare, will take place the conference: Healthcare in the EU: legislative framework and opportunities for patients. The congress is free of charge and open to the public and will face the issue of Cross Border treatments for EU citizens, which are regulated by the 2011/24 Directive. Is it possible to be seek treatment abroad by using Italian medical coverage? How is the Directive applied? What it the state of the art of its implementation

On May 26th, from 4 pm to 5 pm at Itercare will take place the seminar: Generate incoming: a multichannel marketing approach. Each patient follows a different path from when the need of a treatment arises to when he or she finally chooses the destination and the clinic. And the story is not over because, after the treatment, can become an advocate. Managing this Customer Journey or, better, Patient Journey, through an effective and measurable multichannel strategy is essential to develop

On May 25th, at Intercare, from 5 pm to 6 pm, will take place the conference: Italian Medical Tourism Patient: a portrait. The congress will try to answer to main question driving flow trends followed by Italian patients. What kind of treatments are Italian patients looking for abroad? What motivates them to take the trip? What expectations do they have? An insight to better understand how to capture outgoing flows from this growing market. To the seminar, in which Valeria Albertin, Commercial Director Intercare,

On May 25th, from 3.30 pm to 5 pm, at Intercare will take place the seminar: Innovation in Oncology. It will be n insight in the most recent therapies from three leading oncology centres: CNAO Foundation Humanitas Research Hospital IEO These are the issues which will be discussed at the Seminar: Hadroterapy: a new energy against cancers Prof. Orecchia – Scientific Director of CNAO Foundation Innovation and Technology in the Colon and Rectal surgery  Prof. Spinelli – Head of S.A. Colon and Rectal Surgery, Humanitas 2.0 Oncology: noninvasive

May 25th, from 10 am to 1pm, Intercare will host the conference “Medical Tourism: an asset for economical and scientific development”. The conference will focus on how Medical Tourism can support the development of National Health Systems and generate revenues for destinations. A look at market situation, trends and opportunities as well as the challenges in this blooming market through the eyes of government representatives, Italian and international hospital groups, associations and academics groups. There will be an opening session with institutional

Medical Tourism is part of an internationalization process concerning healthcare globally; on May 26th, from 10 am to 1 pm, at Intercare a conference will highlight existing business models and how can hospitals, patients and destinations benefit from globalization. Among the speakers at the conference Internationalizing healthcare; a look at business models will be: Maja Rendulic – Head of Medical Tourism, Croatia Chamber of Commerce Bellandi – President, EHTTA Magro – Head of International development Middle East, Gruppo Ospedaliero San Donato Mondovì – Head of

On May 26th, from 2pm to 4pm, Intercare will host the conference: Medical Tourism: building an integrated strategy to promote incoming. While the main need is on healthcare treatment, a vast set of complementary factors and services has to be considered in order to build a consistent destination management strategy able to successfully attract patients. This round table aims to start a dialogue among the different players of the Medical Tourism value chain: Hospitals, Tourism Operators, Facilitators. Among the speakers are: Fresa – COO, Istituto

On May 25th, from 2.00pm to 03.30pm, Intercare will host the Premium Session: Developing business from Russia, UAE and Middle East, Eastern Europe and Africa. The Seminar, which will be introduced by Alessandro Santambrogio, marketing director of Intercare, will see the participation of top International facilitators and buyers which will share their insights on patients: Mert Akkok, President B2B Encounters Rania Kimrakji, Founder, Royalty Consultants Paata Ratiani, President, Medtour The congress, will focus on medical specializations mostly searched, types of clinics, cultural habits, expectations in

On May 26th, from 2.00 pm to 4.00 pm, at Intercare, will take place the Market Insight Meeting focused on UAE and Middle East. Hosted buyers coming from UAE and Middle East, will meet visitors which want to internationalize their facilities and sign agreements. The meetings will take place in San Carlo Lounge, inside Palazzo delle Stelline. Participation to Market Insight Meetings requires a dedicated registration fee. It will be possible to purchase access to one, two or three meetings, according to geographical

On May 26th, from 10.00 am to 12.00 am, at Intercare, will take place the Market Insight Meeting focused on Russia. Hosted buyers coming from Russia and CSI, will meet visitors which want to internationalize their facilities and sign agreements. The meetings will take place in San Carlo Lounge, inside Palazzo delle Stelline. Participation to Market Insight Meetings requires a dedicated registration fee. It will be possible to purchase access to one, two or three meetings, according to geographical areas of interest. REGISTER HERE